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Changelog

AI-mediated search changes continuously. This page tracks material changes to how Plate Lunch Collective thinks about and executes the work. It is not a version log. It is a record of what changed in the field and what that meant for practice.

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2026

March 2026 Site launch. Wiki published with 480 glossary terms, eight service explainers, FAQ pages across all services, and methodology documentation. Three-surface architecture live: main site for commercial intent, wiki for informational authority, blog for topical authority spokes. February 2026 Context Map formalized as a standalone service. Previously embedded in AI SEO engagements as a diagnostic step. Now offered as an entry point for clients who want to understand their AI search position before committing to execution work.

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2025

Q4 2025 Recognized that social platforms function as universal AI retrieval surfaces across all demographics, not a channel trend. Social Search Optimization added as a standalone service. Q3 2025 AI Search Visibility Assessment formalized. Previously an informal diagnostic step at the start of engagements. Formalized as a standalone service after consistent demand from clients who wanted a documented baseline before execution work began. Q2 2025 Plate Lunch Collective founded. Initial service offering focused on AI SEO and GEO. Entity SEO, AEO, and Citation-Ready Content added as distinct services based on early client work revealing consistent gaps in each area.