> ## Documentation Index
> Fetch the complete documentation index at: https://wiki.platelunchcollective.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Named Entity

> A named entity is a real-world object — such as a person, organization, location, or product — that can be uniquely identified and referenced within a knowle...

*Core concept* · *Entity & Knowledge Graph*

## Definition

A named entity is a real-world object — such as a person, organization, location, or product — that can be uniquely identified and referenced within a knowledge graph or AI system. Named entities are the fundamental units that entity-based search optimization works with.

## Why It Matters for AI Search

Named entities are what AI systems retrieve and cite — not keywords, not topics, but specific, identifiable things. A brand that is recognized as a named entity by AI systems has structural advantages over one that is treated as a keyword: named entities have attributes, relationships, and prominence scores that persist across queries and platforms. Becoming a well-recognized named entity is the underlying goal of all entity SEO work.

## Related Terms

<CardGroup cols={2}>
  <Card title="Entity recognition" href="/ai-search-glossary/entity-recognition" />

  <Card title="Named entity recognition (NER)" href="/ai-search-glossary/named-entity-recognition-ner" />

  <Card title="Entity ID" href="/ai-search-glossary/entity-id" />

  <Card title="Brand entity" href="/ai-search-glossary/brand-entity" />

  <Card title="Knowledge graph" href="/ai-search-glossary/knowledge-graph" />
</CardGroup>

## Relevant Plate Lunch Collective Services

[Entity SEO](https://www.platelunchcollective.com/services/entity-seo)  [AI SEO](https://www.platelunchcollective.com/services/ai-seo)