> ## Documentation Index
> Fetch the complete documentation index at: https://wiki.platelunchcollective.com/llms.txt
> Use this file to discover all available pages before exploring further.

# AI Share of Voice

> AI share of voice is a brand's proportional presence in AI-generated responses within a given topic area or competitive set — measured as the percentage of r...

*Measurement* · *Citation & Visibility Measurement*

## Definition

AI share of voice is a brand's proportional presence in AI-generated responses within a given topic area or competitive set — measured as the percentage of relevant AI responses that mention or cite the brand, relative to the total mentions across all competitors.

## Why It Matters for AI Search

AI share of voice translates AI citation data into competitive context. A brand with a 35% AI share of voice in its category is present in more than one-third of relevant AI responses — a meaningful competitive position. Tracking AI share of voice over time reveals whether optimization efforts are growing or losing ground relative to competitors, and identifies specific query areas where competitive displacement is occurring.

## Related Terms

<CardGroup cols={2}>
  <Card title="Share of model" href="/ai-search-glossary/share-of-model" />

  <Card title="Brand citation rate" href="/ai-search-glossary/brand-citation-rate" />

  <Card title="Competitive citation gap" href="/ai-search-glossary/competitive-citation-gap" />

  <Card title="Competitive displacement (AI)" href="/ai-search-glossary/competitive-displacement-ai" />

  <Card title="AI search visibility" href="/ai-search-glossary/ai-search-visibility" />
</CardGroup>

## Relevant Plate Lunch Collective Services

[AI Search Visibility Assessment](https://www.platelunchcollective.com/services/context-map)  [Context Map](https://www.platelunchcollective.com/services/context-map)